<< by Sarah Lokitis on September 14th, 2011
Next up is The Current State of Personalized Search moderated by Danny Sullivan with speakers Jack Menzel, Product Management Director – Google Search, and Stefan Weitz, Director, Bing. Personalized search isn’t just a Google thing. Bing does personalization, too. This session looks at how results are being personalized on both engines and what marketers need to consider when all their users see something different. They tackle comments from Eli Parisers keynote, as well.