As we all know, communication is by far the single most important factor in achieving a successful business.  One key area that is picking up steam perhaps “once again” is online collaboration.  It seems that collaborating online has been left up to the likes of WebEx, Live Meeting, Go To Meeting, Adobe, for conferencing, sharing presentations and general file sharing.  These heavyweights have proven to have a firm grasp on this little corner of the market.  But what about interactive collaboration?  What tools are there available to us that provide an online sharing methodology–and as well provide an interactive model between viewers online that don’t cost a fortune?

Yes, there are a plethora of simple “shoebox” tools that we’ve seen plastered across the internet ad space, or even perhaps your junk email box.  These tools offer one or the other — if not everything to answer our needs, but yet none that I’ve seen–YET, have fully provided a solid answer to what they’re trying to provide assistance with … poorly developed solutions.

But perhaps there is something just around the corner you may be unaware of.  Are you a designer–a developer?  Are you involved in the creative process that involves your fellow marketers, advertising and/or engineering team within your company?  Are you finding yourself involved in meetings with clients, shuffling through powerpoint print-outs and listening over a phone about your client’s new branding philosophy and how they intend to integrate that into the new wireframe buildout for their website?  Perhaps you’re working on a last minute landing page project that needs to be designed and developed by tomorrow afternoon–in time for the first weekend of analytics assessment?

Take a quick look at RapidRabb–or RapidRabb.it.  RapidRabb.it has been around for less than a year, and they have developed a tool (software) that enables designers, developers–anyone, the opportunity to share an experience, interact amongst others and provide input as a team … to “facilitate more efficient communication”.  By utilizing this tool, you can reduce cost, yet employ an effective online collaborative experience.  This software was developed to enable rapid prototyping of software interfaces, website design/development and landing page campaigns.

The RapidRabb.it software enables rapid prototyping of software interfaces and easy-to-learn graphic specification, offers advanced early-stage testing, and facilitates more efficient communication.

This tool seems to be a very effective compliment to any company who thrives to collaborate online.  It is a tool that goes beyond simple screenshots and file sharing, you and users across the web can mouse and click various web page/UI entities together and come up with a common ground solution that is suitable for all parties involved.

RapidRabb.it – Rating = 3.5/5

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