<< by Janet Driscoll Miller on June 14th, 2010
David started off by asking Martha the top question sent in: How to fix the oil spill? Her answer: She has some ideas and is going to see the devastation and see what she can do to help.
Now what about Twitter? Martha said that she really is @MarthaStewart on Twitter and writes all of her tweets. She emphasized that authenticity is key to a platform like Twitter. If she’s in a place she can’t, she dictates a tweet by phone to a Eliad, an assistant. She mentioned how Britney Spears has many tweets — she can’t imagine that as busy as Britney is that she actually authors all of her tweets.
Martha also mentioned that she believes that the iPad is a game changer. She finds it easier to tweet and type on the iPad.
Giving an example of how she personally uses Twitter, Martha recounted how she was recently was in Montreal and took suggestions from followers on what to do. She got many answers, including to try Poutine. While she ended up not really liking the Poutine dish, she appreciated the instant feedback to her question. One thing she felt would be a helpful addition, however, is for Twitter to show the number of total responses to a tweet.