<< by Stephanie Nguyen on June 30th, 2010
Search Mojo’s most recent #seo411 Twitter Chat session focused on SEO Tools. Check out the discussion if you weren’t able to make it this week!
Q1: What is your keyword research tool of choice and why?
- The majority prefer Google’s External Keyword Tool because it’s the primary driver of search traffic and is helpful for sorting.
- However. Some have also recommended WordStream if you want to check out negative keywords as well.
- Another option is to use Google Insights, which @Jstatad mentions is good for seeing keyword graphs and trends.
- Don’t forget your PPC results! Definitely think about optimizing for best converting keywords, not just highest traffic.