<< by Renee Revetta on February 5th, 2010
The rundown of this week’s social media events…
The new press release: Twitter Haiku
OK I’m sure you’ve all heard about it by now, but this week, Sun Microsystem’s Chief Executive, Jonathan Schwartz, quit by tweeting a haiku.
1. It’s liberation for all other Fortune 200 bosses to just up and resign in 140 characters.
2. It’s a revolutionary use of haiku (bet his middle school English teachers are proud).
New Facebook Ad Layout
Be on the lookout for overall Facebook UI updates, and among those, Facebook is also changing the layout and design of ads. Advertisements will increase from a maximum of 3 ads to 5 ads per page and their current vertical format will switch to a horizontal one. The increase to 5 ads per page leaves advertisers wondering about positioning information.
Google’s self-serve advertisement system for example, provides information about the average position that your ad is being displayed. Facebook in contrast provides less information about ad positioning.
IMHO Facebook should emulate Google and provide advertisers with more information. With 400 million users, more advanced ad feedback would make advertisers very happy. If you’re an advertiser, check out your ad data to see if this affects your campaigns once it rolls out.