The corporate trend of being registered with Facebook and Twitter seems to be growing. “A central group of players in your corporate social marketing system, need to be personally and professionally active, either on Facebook, Twitter or both,” states the Aim Clear Blog.

Here at Search-Mojo, we also use both social networks.  Recently, we utilized Twitter to share our Facebook fan page with followers.  We figured those who follow us on Twitter would be more likely to become a “fan” of our company on Facebook.  We tweeted fan page links in the past month and gained a few fans every week.  However, Twitter especially became useful for our Facebook page when we tweeted saying we were only 1 fan away from achieving 100 fans, which gave us the ability to claim our own username.  Here’s what happened:

In about 10 minutes we had 4 more fans, pushing us to 103 fans.  Twitter spread the message quickly with one simple update and a few retweets.  We were finally able to claim http://www.facebook.com/SearchMojo.  Twitter led fans to Facebook in this case.  With programs like TweetDeck, HelloTXT, and multiple Twitter Applications on Facebook, the capability to link Facebook profiles and Twitter status updates has existed for a while (see “4 Ways to Manage Social Media” for more).  A new Facebook option finally allows users to be able to link Facebook pages to Twitter, as opposed to limiting it to personal profiles.

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