<< by Chad Rhodes on September 14th, 2011
My early afternoon session at SMX East 2011 is titled Best Practices With adCenter For Bing & Yahoo. Allan Chuate, Tim Daly, Kunal Das, and Joseph Kerschbaum are discussing not only best practices with Microsoft adCenter, but also some of the key differences between it and AdWords Editor. Anyone who is using Bing and Yahoo, with or without adCenter Desktop, should definitely consider some of this information. You could be missing out on a lot of opportunities to improve your performance and efficiency.