Archive for the ‘Bing SEO’ Category

How to Implement Schema.org into Your SEO Efforts: Part One

<< by Jessica Davidson on June 14th, 2012

Here at Search Mojo, we have been implementing schema.org as part of our SEO efforts for clients. In an attempt to learn more about the different types of schema.org markup as well as dispel my knowledge to other less web code savvy individuals like myself, I decided to create a schema.org how-to guide. Let’s get started with the basics!

What is Schema.org?

Schema.org is a joint initiative by Google, Bing, and Yahoo! to create a common markup language to improve how websites appear in search engines. The schema markup that is added to the code of a web page signals to search engines that a certain page is about a particular item (i.e. person, place, product, video, recipe, etc.). By providing this information through the markup, search engines can better understand the content of web pages and therefore provide more relevant, useful results for users.

read more How to Implement Schema.org into Your SEO Efforts: Part One

Live From SMX Advanced: Schema & Authorship: 1 Year Later

<< by Chad Rhodes on June 6th, 2012

SMX Advanced Seattle 2012 Live From SMX Advanced: Schema & Authorship: 1 Year Later

After the Keynote with Bing’s Derrick Connell this morning, it is time for session 1 of the day at SMX. I am attending Schema & Authorship: 1 Year Later. Speakers will be covering how Schema.org and authorship have changed over the last year, and will be giving advice on how to get the most out of them in the future.

read more Live From SMX Advanced: Schema & Authorship: 1 Year Later

Live From SMX Advanced: Breaking The Speed Limit: Faster Sites Win!

<< by Chad Rhodes on June 5th, 2012

SMX Advanced Seattle 2012 Live From SMX Advanced: Breaking The Speed Limit: Faster Sites Win!

The final session of day 1 at SMX Advanced is about to begin. I am sitting in on Breaking The Speed Limit: Faster Sites Win! where speakers will be covering the benefits of having a fast site, as well as some tips to help speed up your site and the sites you work on.

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Live From SMX Advanced: Surviving Personalization With Bing & Google

<< by Chad Rhodes on June 5th, 2012

SMX Advanced Seattle 2012 Live From SMX Advanced: Surviving Personalization With Bing & Google

After wandering around a little in the cold and the rain this morning, we finally made it to breakfast and the first session of SMX Advanced Seattle 2012.

Now it is time for session 2 of the day, where Rhea Drysdale, Aaron Friedman, and Marty Weintraub will  be covering techniques to survive personalization with Bing & Google.

read more Live From SMX Advanced: Surviving Personalization With Bing & Google

Live from SMX West: Driving Ecommerce & Retail Sales Through Search Marketing

<< by Janet Driscoll Miller on March 1st, 2012

dollar Live from SMX West: Driving Ecommerce & Retail Sales Through Search MarketingWell, sadly this is my last post from SMX West — it’s been great! This session focused on ecommerce and retail sales, so if you sell online, this is the session for you! The panel featured Alex Edelstein of Servio, Everett Sizemore of seOverflow and Lisa Williams of MEDIA forte marketing.

read more Live from SMX West: Driving Ecommerce & Retail Sales Through Search Marketing


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