<< by Janet Driscoll Miller on February 10th, 2010
Today I’m being arrested. That’s right, arrested — for the Muscular Distrophy Association (MDA). Our local chapter is holding an MDA “Lock-Up” — an event where local business leaders get “locked up” for a period of time to raise “bail” money (aka donations for the MDA).
After MDA asked me to participate, I decided it might be a great chance to experiment on how social media can help non-profits raise donations in real-time.
So today, I’ll be asking for donations to “bail” me out of the MDA jail. Look for updates on Twitter, Facebook, and other social media platforms. Then tomorrow, we’ll see just how successful we were via different mediums and at different times.
And if you’d like to donate to the MDA, remember that every little bit helps. You can reach my donation page online at: https://www.joinmda.org/charlottesville10/jmiller