<< by on November 23rd, 2010
On a daily basis I monitor social media for clients, for Search Mojo, and use social media on a personal level, too. These tools allow me to implement social media into my workflow and help productivity by allowing integration with multiple networks. So, going along with Janet’s Thanksgiving theme, here are some social media tools I’m thankful for.
On-the-go mobile app
I recently tried this app out for the first time during a trip to Vegas. It worked beautifully. Here’s the gist – you take a photo with the PicPlz app and can apply a number of photo effects to it. My favorite part about it, though – the sharing features. When you take a photo, you can check in on Foursquare to that location. Not only that, but you can also share the picture on Facebook and Twitter.
For me, this worked out really well while I was on-the-go sightseeing. My networks are all comprised of very different people and groups – my friends and mom are on Facebook, Twitter is primarily industry colleagues and Foursquare has a mix of close colleagues and friends. This app let me share my experiences with all of those groups, and didn’t detract from sightseeing or my overall experience in the least bit. One area for improvement would be the ability to crop the photos and do other basic editing within the app. Fortunately, the pictures are also saved to a folder in your phone’s photo gallery. So if you’d like to edit and email or send later, you can do so. Having that ability right when taking the photo would be the best case scenario. My iPhone friends tell me Instagr.am is a great application, but as I implied, it’s only available for iPhones. A plus about PicPlz is that it shares on Foursquare. Instagr.am shares to Flickr instead.
Just yesterday, Digsby announced new upgrades to their already great program. I use this program to combine my Facebook, Google and AIM chats. It also lets me check in on my Gmail account at a glance. If you’re so inclined, you can include your Twitter stream, Facebook news feed, and LinkedIn network updates. There are tons of other chat profiles you can add in, too. Here at Search Mojo, we’ll occasionally ask each other questions or send links back and forth through chat. Digsby allows many options for notifications and doesn’t intrude with your normal activities.
Oh, TweetDeck how I love you. I am so very thankful for this program. Trust me, you’re not even seeing HALF of the columns I have in this thing…For those of you unfamiliar, TweetDeck allows you to monitor Twitter in an organized fashion. I divide up my Twitter accounts by industry, searches for keywords, searches for hashtags, and location by using TweetDeck’s columns feature. To me, TweetDeck makes Twitter much more useful. There are so many possibilities with this program, but I’ve connected LinkedIn, Buzz, my Facebook profiles, Facebook Pages, Foursquare, and a variety of Twitter accounts. Other similar programs include Seesmic desktop and HootSuite.
Just another shoutout to Trackur – but we use it for clients and ourselves to monitor the use of brand phrases and buzz keywords across the web. The team over there (hey Andy! I know you’ll see this, since you’re monitoring, too) is very responsive and if an issue ever arises they’re super fast. You can search for phrases and words, save the searches and apply any filters necessary. Trackur searches for mentions of your search terms on millions of mainstream news sites, blogs and social media sites. You can choose to receive alerts or grab the RSS instead.
Because of these programs, my job is much easier and tasks are accomplished faster, allowing me more time to address client concerns and, well, do my job. Thank you to the developers and support teams that keep tools like these up and running. Happy Thanksgiving, everyone!