<< by on October 8th, 2010
As a Friday afternoon treat, here’s a list of all of the liveblogging coverage by Janet Driscoll Miller and Evan Levy from this week’s SMX East conference in New York. Also be sure to check out Janet’s tweets and Evan’s tweets from SMX:
Monday, October 4:
THE REAL TIME AND SOCIAL SEARCH LANDSCAPE
Janet’s first session covered real time and social search with representatives from Google and Twitter.
Evan’s first session was on Mobile Search. Speakers included Benny Blum, Daniel Ruby, Kerri Smith, Jamie Wells, and Jesse Haines.
Next, Janet and Evan attended a session about Google’s Keyword Research Tools with Baris Gultekin from Google. After Baris’ brief presentation, there was an extensive Q&A session. The Q&A session was hot — lots of questions!
Evan attended the session that Janet spoke at: Tapping into Google’s Love of Freshness. Other speakers included Kenny Hyder and John Shehata. The main take-aways: QDF – (query deserves freshness) – is something unique to Google and part of their algorithm. This is the part of Google that determines what’s “hot.”
This session highlighted the differences and advantages of location services vs. local search. Speakers included: Gib Olander, Will Scott, Dylan Swift, and Chris Travers.
Tuesday, October 5:
FACEBOOK SEO – FREE WAYS TO BE FOUND ON FACEBOOK
Speakers included: Greg Finn, Chris Silver Smith, and Marty Weintraub. First up, was Marty. To gather data, Marty and his team tested across 5 profiles, 4 mature accounts and 1 new account to see how to get specific information showing in Facebook’s SERP’s.
Evan covers the important points from the Actionable Metrics session including webmaster tools tips, how to improve crawl rate and social media metrics. Speakers included: Vicki Blair, Maile Ohye, and Conrad Saam.
Speakers included Tony Adam, Jonathan Ashton, Topher Kohan, and Tom Petryshen. In the post, Evan discusses the important points from the Industrial Strength SEO session, including roadmap planning and project management.
In this session, the big question was: Is social the new search? The panel feels, “yeah, it kinda is.”… Speakers Todd Firesen, Kristjan Mar Jauksson, and Max Thomas. The panel discusses the social question as well as news analytics and how to clean up your online reputation.
Wednesday, October 6:
SEO MYTHS, MISTAKES, AND THE MADNESS OF CROWDS
Evan covers 19 SEO myths discussed in the session. Debunking the myths were speakers Stephan Spencer, Jill Whalen, Shari Thurow, and Michael Gray.