On Monday Gilbert Cruz over at TIME.com posted a great article, “How Facebook is Affecting School Reunions“.  My assumption was that Facebook was causing the number of school reunion attendees to go down.  I mean, you already know “who got fat, who got hot, and [whether or not] that old crush of [yours is] still single…” (Cruz).  Much to my surprise, however, Cruz showed that Facebook was actually increasing the number of school reunion attendees!  After thinking about it, it actually makes sense that Facebook would help increase the number of school reunion attendees.  Here are 5 reason why it makes sense.

5 Reasons Why Facebook is Increasing the Number of School Reunion Attendees

  1. People Know About the Reunion - Thanks to Facebook it’s easier to get the word out about the reunion.  By simply creating an event and inviting a handful of people from the graduating class, you can sit back let viral marketing do the rest.
  2. Hype is Easily Created - Within the event allowing attendees to post old pictures and write old stories on the event wall creates a contageous hype around the reunion.  Just make sure someone is monitoring these pictures and stories, you never know what people remember!
  3. You Don’t Need Your Old Year Book – I hate when I forget someone’s name.  Luckily with Facebook, people can now sift through the attendees before the reunion to see not only the names of people attending, but hopefully an updated picture too.  The ability to see who is attending also creates hype around the reunion.
  4. No Need For an Awkward Conversation – By checking out people’s Facebook profiles you can know what people are doing these days giving you have an automatic conversion starter.  There’s no longer a need to talk about the weather 500 times, hooorrraaayyy!!!  And finally,
  5. You Can Effortlessly Pressure Your “Designated Planner” to Start Planning the Festivities - If your “designated planner” (like your Senior Class President) is on Facebook you can start sending them Facebook messages well in advance to make sure they’re doing a good job planning.
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